Wafaa ALSAFFAR is a dedicated Sustainability Advocate with a profound mission to foster a more sustainable and eco-friendly world. Possessing over 14 years of extensive experience, she is deeply committed to environmental stewardship, firmly believing that even the smallest actions can yield monumental changes.

Hailing from Qatar, a region that has instilled in her a profound appreciation for the natural world and a keen understanding of the unique challenges faced by arid environments. Wafaa embarked on her journey in sustainability at TOTAL Energies, where she spearheaded the Corporate Social Responsibility (CSR) department and led a variety of impactful environmental and social projects. Her pursuit of excellence in sustainability led her to attain a Master’s degree in Sustainability from the prestigious Nottingham University in the United Kingdom. In 2021, she assumed the role of Sustainability Director at Baladna.

Throughout her distinguished career, Wafaa has had the privilege of collaborating with diverse stakeholders across various sectors. She has been at the forefront of both leadership and collaborative efforts in numerous pioneering sustainable projects, demonstrating her commitment to driving positive change.

Wafaa’s vision is centered on reshaping the sustainability landscape, advocating for sustainable practices, and raising awareness about environmental conservation. Her work is driven by a profound sense of responsibility to protect the environment and empower communities.

As the Sustainability Director at Baladna, Wafaa continues to spearhead sustainable initiatives that have far-reaching impacts on the environment and society. Her role involves leading and collaborating with cross-functional teams to ensure sustainability is integrated into the core of the organization’s operations.

Wafaa Al Saffar

Sustainability Advocate and Director of Sustainability, Baladna


Day 1 | 18 September 2023 | Strategic panel: Adapting food security to climate change